1
Identify where the fear comes from.
2
Sometimes fear can mean ‘redirect’ rather than stop.
3
Embrace fear as an opportunity to grow.
4
Have the self-belief and conviction to make the right decisions.
5
Stop trying to please everyone around you.
6
Ask yourself, does this align with my own beliefs and moral values?
7
Is this ultimately a good decision for the business, my family?
8
If the answer is yes, don’t second guess yourself. If it feels wrong, it’s wrong.
One of my most fearless moments was having the self-belief to pitch My Food Bag to board members at a time when there was uncertainty around the existing business.
